The technology, is by its very definition, an organic technology – meaning it degrades over time and when pushed to its maximum capacity this degradation happens even faster.ĭespite this, given that OLED technology is used amongst the majority of TV brands, a large number of consumers purchase and own OLED TV’s. The longer the pixel is turned on, the shorter its lifespan, compromising the brightness of the light and causing part of the image to be retained. On an OLED (Organic Light Emitting Diode) screen each pixel has a different lifespan because they are lit individually.
What’s more, certain viewing habits particularly lend themselves to screen burn – your screen is more susceptible when you’re watching a long film, a football match on the sports channel or trying out a new Xbox game. Screen burn can occur if a still image is present for a long period of time, causing the pixels to create a ghost-like imprint which remains even when on the on-screen content has changed or moved.
Screen burn is an issue in the TV market, but not everyone is aware of exactly what it is, the issues it can cause and what brands like Samsung are doing to safeguard its screens.
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